So in this post, we are going to learn about “greenwashing.”
Greenwashing is the act of giving the impression that a company’s products are ecologically friendly when they are not.
Greenwashing involves
- Making an unsupported claim in order to lead consumers to believe that a company’s products are more ecologically friendly.
- To show that the product has a positive environmental impact than they actually do
Additionally, greenwashing can happen when a business tries to highlight ecologically friendly features of a product so as to hide its participation in harmful business practices.
It is a communication technique aimed at building a false image of a company in terms of environmental impact
So lets try a probable question based on this
Greenwashing was in news recently, what is it?
- Removing dust from roads so as to keep pollution level low.
- Storing carbon in rocks and water bodies.
- Making false image of a company of being environment friendly.
- Removing pollutants from rivers so as to make then env. friendly.
The Correct Answer for this is :- 3.
